AllGoods: sustainable & true fashion labels

17 september 2019

We are very proud to announce  AllGoods, an informing platform for press, influencers and retailers that can be contacted at all times, with the purpose of creating high impact public relations within the domain of fashion, footwear and lifestyle, regarding circularity, sustainability and inclusivity. The core team consists of a consortium of innovative frontrunners that invite other parties, and deliberate on joining organizations, labels, events and other opportunities.


The Kick-On event will be organized at CAST at February 3rd. This will be quite an inspiring showcase, which will show everyone the way to AllGoods. Stay tuned as we’ll inform soon with more information. Media, influencers and retailers have to be able to get in touch with the true sustainable labels. At the moment there is a lot of uncertainty, amongst the media as well, as to who is truly durable and who isn’t.

Through our network, image bank and lending facility we see to it that the media is well informed, has access to high quality images and videos, press releases and other content. Additionally, we facilitate the lending of items to stylists and influencers. AllGoods is the place to go for questions, inspiration, and information. Hot spot and operating base, situated in the CAST in Nieuwgein; right in the very centre of the Netherlands, for inspiration, motivation, and lending facilities. AllGoods provides easy accessible information to media, influencers, retailers and stakeholders.

  • Permanent collection and product presentations
  • Digital showroom, with pick-up and delivery service for lending-out to stylists and influencers and easy downloading facilities of campaign images and packshots
  • Organization of regular organized events for media, influencers and stakeholders
  • Conditions on which brands and organizations can join: transparency // sustainability // circularity
  • Participants have a say in decision-making

Cream PR, forward-thinking PR agency for fashion and lifestyle brands, initiates and facilitates AllGoods and shares its knowhow, network and 21 years of experience with participants.

Only true labels can join AllGoods; valuable information for the media, as it gives them a party they can rely on.