June 2016_ PR with a unique focus on men; we are dedicated to men’s interest sector for fashion, gadgets, health, lifestyle, spirits and more. MensRoom is an information blast that delivers male-focused, customized campaigns to press, marketing influencers and our partners.
PR dedicated to men, visually and in terms of content. The male brands and products industry is expanding rapidly. We see the requirement for a male specialist and we are there to cater to this need. Media and influencers currently offer men various options to inspire. Men are kept informed in the process by a new generation of guides consisting of; bloggers, vloggers, influencers and celebrities.
We like to create a solid match between traditional PR, marketing influencers and new media. To do so, each match requires a fitting concept using the right creative tools. This step is the result of the innovative developments in media landscape and men’s growing experience in fashion and lifestyle. That experience is more widely fed by online magazines, web-blogs and social media such as Facebook, Instagram, Pinterest and YouTube. Namely sources incorporating different dimensions and means of consumption than only the traditional media such as TV and print.
The organisation of both seeding and paid deals // well structured, based on analytics and KPI’s
Creative concepts // workshops to strengthen knowledge and experience // events & get-togethers, juridical/ *legal* and business support Events for Mensroom