MENSROOM powered by Cream PR | MensRoom kick-off event
On Thursday 23rd June we celebrated the launch of our new brand MensRoom. There was a unique atmosphere in the Cream showroom where the focus lies purely on PR for men. During this event, the faces behind Mason Garments, Karma, Undandy and Sperry came to personally explain what characterizes these brands and what makes them so distinctive. In addition, cosmetic surgeon Pascal Duijsters of Acura Medisch Centrum came to tell visitors about the new developments in cosmetic surgery for men. Our guests were given a pair of Sperry Authentic Originals personalized by a tattoo artist and an illustration made by fashion illustrator Charlotte Greeven. Alongside all these activities we presented the menswear collections of Ted Baker & Opposuits. We welcomed international digital influencer & style icon, Kosta Williams, as our special guest, he is one of the men behind the blog The Modern Man, who gave a presentation on the ins & outs and dos & don’ts in his area of expertise.
With MensRoom we want to put a focus on the modern day man who is interested in all things fashion and lifestyle. In addition, we have created a commercial MensRoom Support help-desk which can help inspire bloggers, vloggers and influencers. This includes workshops we can set up about video production, image technology, photography and colour and style sessions.
It was a great morning where many influencers, bloggers, press and clients were able to discuss their inspiration and creative needs. Talk about a manly kick-off, this event was accompanied by a fit-the-bill Bloody Mary breakfast by the people of G’s A really nice place! You can check out the movie of our first MensRoom event by clicking on the following link – https://www.youtube.com/watch?v=ORShyGxsuq4
Client: Cream PR
Category: Agency, Event, Services