The fabulous Tony Cohen at Amsterdam Fashion Week SS17 fashion show took place on 8th July during the SS17 edition of the Mercedes-Benz Fashion Week Amsterdam. The inspiration for this Spring/Summer collection came from the bondage theme; the feeling of being trapped in a difficult situation. After a period of personal challenges, designer Tony Cohen celebrated the feeling of being ‘released’, with beautiful runway pieces in black and white. The softer pink items were a perfect addition to the darker artistic designs. As part of a long-lasting tradition, top model Kim Feenstra opened and closed the show.
Cream PR took care of the guest list and the seating of press, editors, influencers and celebrities during this key Friday night event. After the show we ensured interviews and backstage meetings were efficiently executed. Together with the Tony Cohen team, we made sure it was a night to remember!
Client: Tony Cohen
Category: Agency, Fashion Show, Press Release, Services